8.1
Overall Score
7 dimensions
Overview
Typeform is the gold standard for engaging, conversational forms and surveys. Its one-question-at-a-time interface drives 3× higher completion rates than traditional forms. Used for lead capture, NPS, customer research, and quizzes.
Scorecard
Core Capability9.0
Best-in-class form experience with conditional logic, calculator, and quiz functionality.
Ease of Use9.0
Beautiful, intuitive form builder. Design templates are high-quality. No code required.
Integrations8.5
Native HubSpot, Salesforce, Slack, Zapier. 500+ integrations via Zapier.
Pricing Value7.0
Free for 10 responses/mo. Basic at $25/mo. Gets expensive for high-volume data collection.
AI Sophistication7.5
AI-generated form questions and automatic follow-up logic. Video forms with asynchronous responses.
Community & Support8.0
Large customer base, good documentation, and active integration marketplace.
Scalability7.5
Enterprise plan with custom branding, team collaboration, and SSO.
Pros
- + 3× higher completion rates vs Google Forms
- + Beautiful, on-brand form design out of the box
- + Conditional logic for personalized survey paths
Cons
- − Free tier very limited (10 responses/mo)
- − Expensive for high-volume data collection
- − Overkill for simple internal forms
Best For
· Marketing teams capturing leads with branded forms
· CS teams running NPS and CSAT surveys
· Product teams collecting user research with high completion rates
Pricing
Free$0 (10 responses/mo)
Basic$25/mo
Plus$50/mo
Business$83/mo
Key Integrations
Alternatives
Company Info
Founded2012
HQBarcelona, Spain
Team Size500–1000
Funding$135M